The transition from military life into civilian life and a new work environment can be a challenge for many veterans. Reinventing oneself after serving in the military can bring opportunities, but also frustrations when trying to find the right employment path to success.
Franchising has become the predominant path to independence for many veterans. In franchising, the business model is already outlined, so once a candidate locks into a franchise of interest, it becomes as simple as following the training and operational programs provided. Army Colonel Tim Forrest did just that. Tim Forrest (along with business partners and fellow Bronze Star recipients John Gallina and Rob Moore) opened their first PatchMaster location in Iredell County, North Carolina earlier this year.
PatchMaster is a high-demand niche home services franchise that specializes in drywall repairs, texturizing, and paint matching. A significant portion of the franchisee’s business comes from referrals from other trade professionals like plumbers, electricians, and restoration companies. Often, these professionals need to remove a section of the wall(s) to perform their service, leaving the drywall repair up to the homeowner to either patch-up the wall themselves or to hire someone to do the work for them.
Bringing a client’s wall back to its former glory requires specialized equipment in the hands of skilled technicians. To this end, every franchisee goes through the PatchMaster RightTrack Program. The RightTrack program is a 120-step onboarding process designed to perfect a franchisee’s craft and to facilitate a fast-track to profitability. Faced with the task of cycling back into civilian life, these three veterans found PatchMaster’s well-defined practices and ongoing operational support to be the perfect vehicle to a successful and financially sound future.
With various backgrounds in engineering, business management, process improvement, and construction, the drywall concept was a good fit for these veterans. Their skills are akin to the qualities typically associated with a successful PatchMaster franchise owner.
“We’re very pleased and honored to see this success story taking place before our very eyes,” said Paul Ferrara, CEO of PatchMaster. “When Tim and his team joined our PatchMaster family, they talked about expanding their reach to benefit other veterans in the Carolinas. We love seeing them take initiative and achieve this part of their goal so soon.”
FRANCHISING HAS BECOME THE PREDOMINANT PATH TO INDEPENDENCE FOR MANY VETERANS.
When deciding to open a second franchise, Southern Wake County was the perfect choice as this area lends itself to opportunities for outreach to recently discharged veterans. As Forrest explains, “This new territory is within striking distance of Fort Bragg, where we hope to recruit and train recently discharged veterans who want to work in the community. It’s not about the paycheck for us, it’s about helping veterans make that transition to citizen life which we know can be challenging.”
The franchise industry values veterans as owners. Their dedication, resilience, and discipline, combined with the American entrepreneurial spirit, is the perfect combination for success. As PatchMaster continues to grow its simple and efficient franchise concept from 115+ territories across the country, it will not be uncommon to see partnerships like Forrest, Gallina, and Moore bloom as veterans play an integral part in the success of the PatchMaster business model.
Note: This article was originally published in the November 2021 issue of the Franchise Journal. In the photo: Tim Forrest (Wake County) and Rob Moore (Iredell County) on top of the Ziggurat in Southern Iraq next to the birthplace of Abraham. Header image © Tim Forrest.